The 2023 AEP Retrospective Report provides information and insights for Medicare health plans and distributors to grow and retain membership in the 2024 AEP.
SANTA ANA, CA – March 2, 2023 – MyMedicareBot, a leading provider of Medicare insights and sales automation solutions, announced the release of its 2023 AEP Retrospective Report to help health plans and distributors nationwide begin to plan for the 2024 annual election period (AEP) in October.
The annual report highlights three key challenges the industry will need to address to grow and retain its membership:
- Increased competition due to higher Medicare Advantage penetration
- Stronger performance and dependence on the field agent channel
- Greater oversight from the Centers for Medicare and Medicaid Services
“Health plans and their distributor are looking for innovative ways to overcome these challenges,” said Michael Cho, Co-Founder and CEO of MyMedicareBot. “The 2023 AEP Retrospective Report details the strategies and tactics helping health plans and their distributors grow and retain their membership in this highly competitive market.”
The 2023 AEP Retrospective Report is available for download at www.mymedicarebot.com/2023-aep-retrospective-analysis/.
MyMedicareBot is hosting a 2024 AEP Marketing and Distribution Summit to discuss the impact of the new CMS proposed final rules governing Medicare Advantage marketing. Carriers, distributors, lead providers and related parties are invited to attend this virtual event to learn how to prepare for possible rule implementation ahead of the 2024 AEP. To get registration information for the 2024 AEP Marketing and Distribution Summit once it is available, visit www.mymedicarebot.com/2023-aep-retrospective-analysis.
MyMedicareBot, a Hexure company, is a technology and services company that uses analytics to drive Medicare membership growth, retention, and profitability. MyMedicareBot develops innovative Medicare distribution solutions that are quick to implement and increase the ROI of our clients’ sales, retention, market insights and conversion campaigns. MyMedicareBot solutions are delivered through an omni-channel sales platform that provides a superior customer experience and an intuitive business intelligence portal to help gain actionable insights to design more effective campaigns.