The CMS Final Rule will fundamentally change how Medicare marketing and distribution works today—back to 2007/2008. We have an opportunity to dramatically improve how leads work for our industry.
On May 2, 2023 Michael Cho, CEO of MMB and guest speakers from AmeriLife, Centerfield, Leadscorz, and Robert Graham Enterprises (RGE) discussed the Final Rule, how each organization is addressing the new Medicare leads-to-enrollment challenges for carriers, FMOs, telesales and lead providers, and how to develop and distribute branded leads in the new 48-hour SOA world during the AEP Marketing and Distribution Virtual Summit.
Check out the recorded webinar to hear the discussion and key takeaways.
